The Idea
Our task: to translate a brand crafted by biohacking scientists into a dynamic, user-friendly, high-performance lifestyle brand. We tackled strategy, packaging, messaging, naming, digital assets, and photo + video content with a smart, approachable sensibility.
What Our Team Did
1. Art Direction
2. Branding
3. Campaign Strategy
4. Digital Marketing Assets
5. Messaging
6. Naming
7. Packaging
8. Photography
9. Product Styling
10. Videography
The Branding
Primary Palette
Secondary Palette
Platform
Circular