The Idea

Dr. Karam, a globally-renowned plastic surgeon, approached us to elevate his skincare line. We revamped the entire brand landscape by refreshing primary and secondary packaging, creating a new website, personality-infused messaging, updated art direction, and content showcasing textures, ingredients, and how to use.

What Our Team Did
1. Art Direction
2. Campaign Strategy
3. Messaging
4. Packaging
5. Photography
6. Product Styling
7. Videography
8. Web Design

The Messaging