The Idea
To update the existing hemp-based skincare line with compelling packaging that reflected the modern formulas, and to introduce a bright, fun, millennial take on CBD to attract the world's top beauty retailers with a fresh twist on the category.
What Our Team Did
1. Branding
2. Messaging
3. Packaging
4. Photography
5. Sales
6. Web Design
The Branding
Branding Elements
Brand Fonts
The Messaging
The Packaging
To stand out in an oversaturated wave of bland CBD brands, we implemented vibrant color blocking and a fun, athleisure vibe.
Auto Emails
Print Materials
The Visuals
The Site
